You told us you run an agency. See how agencies run on Nexus → You told us you lead a go-to-market team. See how GTM teams run on Nexus →
Platform

One client model. Many interfaces.

The centre of a marketing stack is usually a CMS, a CRM and a pile of tabs. The centre of Nexus is a model of each client and the commercial work that can be done on it. Slack, dashboards, documents and machine-readable artifacts are interfaces onto the same state. That is the future-ready website architecture, applied to the whole go-to-market function.

The six layers

From the channel your team types in, down to the systems of record.

layer 01 · experience
Experience layer
  • Slack, where the team already works
  • Live token-gated dashboards
  • Branded documents filed to Drive
  • Rendered page previews
  • Approval buttons and deterministic acknowledgements
layer 02 · orchestration
Orchestration
  • The dispatcher: one client per channel, resolved every turn
  • Schedules and pollers that fire without a prompt
  • Two-phase approval gates on every external write
  • Cost metering on every model and API call
  • Tenant isolation and white-label owners
layer 03 · agents
Specialist agents
  • Fifty-plus agents, one discipline each
  • Connector tools bridged into every run
  • Streaming, cached, budget-capped
  • Learned facts and earned autonomy on paid media
layer 04 · model
The client model
  • Go-to-market strategy and brand identity
  • ICP, keyword universe, content clusters
  • Content, link and competitor inventories
  • Persistent, queryable memory with a right to forget
layer 05 · systems
Business systems
  • Analytics: GA4, Search Console, PageSpeed
  • Paid: Google, LinkedIn, Meta
  • CRM and data: HubSpot, Apollo, People Data Labs
  • CMS: Webflow, WordPress, Wix, Shopify, Vercel
  • Work: ClickUp, Drive, Meet
layer 06 · machine
Machine interface
  • Structured content records behind every publish
  • Metric baselines that feed dashboards and alerts
  • Experiment ledgers with settled verdicts
  • A capability model exposed at /nexus.json
A run, end to end

What happens between the message and the deliverable.

01 resolve

Which client, which intent

One client per channel, resolved every turn. Common status questions are answered deterministically, no model in the loop.

02 acknowledge

A signal within a second

An hourglass on your message, then a one-line ack with an ETA. You are never staring at silence.

03 load the model

Strategy, brand, ICP, memory

The agent reads the client model and the relevant inventories before it does anything.

04 run

Connectors bridged in

Streaming, prompt-cached, budget-capped, with every tool call metered to the client and the user.

05 gate

Preview, then approve

Anything that writes externally shows a preview and a count first. A late yes still recovers the exact thing you approved.

06 deliver + learn

Filed, linked, remembered

Branded doc, dashboard or CMS item; metric baselines, facts and outcomes back into the model.

Generated interfaces

Deliverables are interfaces, not attachments.

Every live dashboard is token-gated, branded to the client’s owner, and rendered from the model, so the link a strategist shares is the current state, not a snapshot from the day the deck was built.

Performance
Every connected channel, live, one panel each
/dashboard/<client>/performance
Deal pipeline
Rep x stage pivot with weighted roll-up from HubSpot
/dashboard/<client>/pipeline
SEO + AI visibility
Rankings, technical health, AI citations, content gaps
/dashboard/<client>/seo
Content calendar
Every planned piece, editable, opening its content record
/dashboard/<client>/content-calendar
Social calendar
Per-author posts, inline status + copy edits, client sign-off
/dashboard/<client>/social-calendar
Keyword universe
Themes, intents, scores, editable relevancy
/dashboard/<client>/keyword-universe
Link inventories
Internal pages + vetted external sources, with usage
/dashboard/<client>/internal-links
Story insights
Instagram stories kept past the 24h API window
/dashboard/<client>/story-insights
Governance

Autonomy is earned, never assumed.

The principle we hold hardest: use AI where language and judgement are the job, and deterministic rules where reliability is the job.

  • Two-phase writes. CMS publishes, CRM pushes, ClickUp bulk-creates and ad-account changes all preview before they execute, and log an audit event when they do.
  • Deterministic where it matters. Pricing, QA gates, link enforcement, date maths, routing and cost metering are code, not prompts. The model writes; the engine checks.
  • Earned autonomy on paid media. An action runs unattended only after it has proven itself on that account with zero failures, and only on a channel and level an operator granted.
  • Tenant isolation. A client’s competitors, memory and inventories are theirs alone. External tenants see only their own clients and a filtered tool surface.
  • Every dollar metered. Model tokens and paid API calls land in one ledger, attributed to a client, a user, a thread and a tool. Credit accounts when you resell.
  • Durable state. Conversations, proposals, jobs and memory survive restarts. A right to forget exists and is one command away.
Business systems

Connected to what you already run.

Read and write, behind the same approval gates. Publishing targets: Webflow, WordPress, Wix, Shopify, Next.js on Vercel (via PR).

Google Analytics 4Search ConsolePageSpeed InsightsGoogle AdsLinkedIn AdsMeta Ads + Instagram + FacebookGoogle Business ProfileHubSpotApolloPeople Data LabsWebflowWordPressWixClickUpGoogle DriveGoogle Meet + CalendarFigmaFreepik
what Nexus does NOT automate

The design tools stay human.

Figma and the Webflow Designer cannot be driven headlessly, so Nexus generates the exact spec, tokens, class plan and prompt a designer imports, and inspects the result across breakpoints. It never pretends to click for you.

machine interface

Readable by people and by agents.

Structured data on every page of this site, a capability model at /nexus.json, a plain summary at /llms.txt. Inside Nexus, every publish sits on a structured content record and every metric on a baseline the dashboards and regression alerts read.

Early access

Put a team on an operating system.

Nexus is rolling out to a first cohort of agencies and go-to-market teams. Tell us about yours and we will be in touch as access opens.

Prefer to tell us more first? Start the two-minute intake →