{
  "@type": "help_guide",
  "id": "what-nexus-does-automatically",
  "title": "What Nexus does automatically",
  "kind": "basics",
  "summary": "This is the list of things Nexus already does on its own, so nobody repeats them by hand.",
  "aliases": [
    "what is automatic",
    "what happens automatically",
    "what do i not need to do by hand",
    "automation"
  ],
  "engine": null,
  "agents": [],
  "related": [
    {
      "id": "how-to-ask-nexus",
      "page": "https://nexus.effiqs.com/help/how-to-ask-nexus"
    },
    {
      "id": "content-engine",
      "page": "https://nexus.effiqs.com/help/content-engine"
    }
  ],
  "reviewed": "2026-10-14",
  "sections": [
    {
      "heading": "What it does",
      "key": "what-it-does",
      "markdown": "This is the list of things Nexus already does on its own, so nobody repeats them by hand."
    },
    {
      "heading": "Content and links",
      "key": "content-and-links",
      "markdown": "- Indexes the client's whole sitemap at onboarding, re-checks it daily, and adds new pages before every piece.\n- Classifies each site page by type (service, product, case study, blog…) and pillar, and drops pages that return 404.\n- Re-checks external sources and takes dead ones out of rotation. A blocked or timed-out source is not treated as dead.\n- Scans competitor sitemaps for the research step.\n- Researches, checks and assigns links per section in every brief, and makes sure the required links are in the draft.\n- Blocks competitor sites as citations.\n- Generates the schema markup, the meta block, the excerpt, subtitle and tags, and the images.\n- Adds every published piece to the internal link inventory.\n- Picks up content performance from Search Console weekly and flags pages that are losing traffic."
    },
    {
      "heading": "What still needs a person",
      "key": "what-still-needs-a-person",
      "markdown": "Anything marked ✋ in a guide: sharing folders and accounts, reviewing drafts, approving strategies and stories, and checking the CMS draft before it goes live. Ask Nexus \"how do I set up [feature]\" for the exact steps."
    }
  ],
  "prompts": [],
  "page": "https://nexus.effiqs.com/help/what-nexus-does-automatically",
  "markdown": "https://nexus.effiqs.com/help/what-nexus-does-automatically.md"
}