{
  "@type": "help_guide",
  "id": "creative-design",
  "title": "Creative design (banners and post images)",
  "kind": "agent",
  "summary": "Creative design makes one-off branded images: social post graphics, banners and ad creative. It uses the client's brand identity (colors, type, logo, visual style) as the design system and can render a headline, a supporting line and a CTA button on the image. It delivers a Drive folder with one image per format.",
  "aliases": [
    "creative design",
    "design a banner",
    "make a banner",
    "ad creative",
    "design a social post",
    "design a creative",
    "make an image",
    "story graphic"
  ],
  "engine": null,
  "agents": [
    {
      "id": "creative-design",
      "page": "https://nexus.effiqs.com/agents/creative-design"
    }
  ],
  "related": [
    {
      "id": "brand-identity",
      "page": "https://nexus.effiqs.com/help/brand-identity"
    },
    {
      "id": "social-calendar",
      "page": "https://nexus.effiqs.com/help/social-calendar"
    },
    {
      "id": "image-library",
      "page": "https://nexus.effiqs.com/help/image-library"
    }
  ],
  "reviewed": "2026-10-15",
  "sections": [
    {
      "heading": "What it does",
      "key": "what-it-does",
      "markdown": "Creative design makes one-off branded images: social post graphics, banners and ad creative. It uses the client's brand identity (colors, type, logo, visual style) as the design system and can render a headline, a supporting line and a CTA button on the image. It delivers a Drive folder with one image per format.\n\nFor an image tied to a post on the social calendar, ask for the post's image instead (social calendar guide), so it's saved on the post."
    },
    {
      "heading": "Set it up",
      "key": "set-it-up",
      "markdown": "- **Agent:** Creative Design (`creative-design`)\n- **Model tier:** Sonnet · **cost cap per run:** $3.00\n- **Needs:** nano_banana_pro\n- **Delivered as:** creative-folder\n\n1. The brand identity must exist, with a logo. **\"Show the brand identity.\"** confirms both.\n2. ✋ No logo yet? Drop a transparent PNG (or SVG) in the channel; send a light and a dark version so the right one goes on every background (brand identity guide)."
    },
    {
      "heading": "Use it",
      "key": "use-it",
      "markdown": "1. Describe the creative in one message: **\"Design a LinkedIn banner announcing our webinar.\"**\n2. Nexus proposes the whole plan in one reply: the format and size, the headline, subhead and CTA (with their character counts), and where the logo and CTA sit.\n3. Approve it, or change one thing (\"make it 9:16\", \"shorter headline\", \"no CTA\"). Nexus keeps the rest.\n4. The images arrive in a Drive folder.\n\nFormats: square (1:1), portrait (4:5), story (9:16) and landscape (16:9), up to four in one run.\n\n- Text-free: ask for \"visual only\" or \"no text\".\n- No logo: say \"no logo\".\n- Your own copy is used word for word. Several copy angles get one run each.\n- A real product (a can, a box, a device): attach its photo, and Nexus keeps the product exactly as it is and changes only the setting.\n\n### Edits\n\nReply in the same thread to adjust the last result: **\"Make the headline bolder.\"** Nexus edits the previous images instead of starting over. For a completely different idea, start a new brief."
    },
    {
      "heading": "Troubleshooting",
      "key": "troubleshooting",
      "markdown": "- **Nexus asks for a brand identity or a logo first.** Both are required; build the brand identity or upload the logo.\n- **The logo has a box around it.** It isn't transparent; upload a cut-out PNG.\n- **The product looks different from the real one.** Attach the product photo again with the edit."
    },
    {
      "heading": "Prompts",
      "key": "prompts",
      "markdown": "- \"Show the brand identity.\"\n- \"Design a LinkedIn banner announcing our webinar.\"\n- \"Make the headline bolder.\""
    }
  ],
  "prompts": [
    {
      "text": "Show the brand identity.",
      "tool": "read_brand_identity"
    },
    {
      "text": "Design a LinkedIn banner announcing our webinar.",
      "tool": "enqueue_run"
    },
    {
      "text": "Make the headline bolder.",
      "tool": "enqueue_run"
    }
  ],
  "page": "https://nexus.effiqs.com/help/creative-design",
  "markdown": "https://nexus.effiqs.com/help/creative-design.md"
}